Introduction
Just as wings, enable birds to soar to new heights, Factor investing targets specific drivers of return with an aim to elevate your portfolio performance. Factors like Momentum, Value, Quality, and Low Volatility help improve outcomes, reduce volatility, and enhance diversification.



(β)
Passive Investing
Index based Return
Lower cost
Rule based framework
Transparent
(Smart βeta)
Factor Investing
Combination of both words
(beta and alpha)
(α)
Active Investing
Aim to outperform market
Stock selection based on stock attributes
Fund Manager Bias
Identify factors to generate alpha
Chart above is to explain the concept of factor investing; however, the Index/ETF schemes based on Factor Investing follow a passive investing strategy.
Loading data Please Wait...
Quick introduction to
commonly known factors:
| Data Label | Momentum | Low Volatility | Quality | Value |
| 1 Year | 67.7% | 35.2% | 41.5% | 89.4% |
| 3 Year | 26.7% | 19.7% | 19.4% | 44.3% |
| 5 Year | 30.2% | 21.1% | 21.9% | 38.9% |
| 10 Year | 23.8% | 16.1% | 15.5% | 17.0% |
| 15 Year | 21.8% | 16.5% | 18.3% | 15.5% |
| Since Sep 2005 | 21.0% | 17.4% | 18.5% | 16.4% |
| Momentum | Low Volatility | Quality | Value | |
| Bull | 39.6% | 26.3% | 26.7% | 34.7% |
| Bear | - 38.3% | - 27.1% | - 29.5% | - 48.9% |
| Recovery | 38.6% | 36.4% | 42.4% | 45.1% |